Google offers a free service called Google Alerts. This service allows you to monitor the use of your name or your company’s name online. You can have instant results each time the word or phrase is used and indexed by Google.
This information will allow you to act quickly if there is infringement or if there is an unauthorized use of your company’s Trademark. Here is a link to the free service: Google Alerts.
Additionally, this service will allow you to monitor what people are saying about your company online. If there are criticisms or reviews, you can respond and give your position on the issue presented. This will protect the value of your name online.
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